Blog

Differentiation is the Best Marketing for Remodeling Companies

Are you creating a memorable impression of your business to your customers and prospective customers?  Many times businesses do not communicate the right message when marketing themselves. As a result they are not making that memorable impression although they may believe they are. Too often businesses that are not big billion-dollar brands believe they do…
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Economic Update – January/February 2018

Since our last update in December data points related to the economy remain positive overall. Employment and GDP Gains Continue Momentum… In January the economy added 200,000 new jobs following up the 148,000 jobs added in December.  The unemployment rate remained at 4.1% for the fourth consecutive month.  The first estimate of GDP in the…
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Why Video Marketing Should Be Important to Your Business

Marketing today is all about educating your audience and providing valuable content to help steer customers to your business. A never-ending challenge for companies in all industries is how to get the most out of your investment in marketing. Both in time and dollars, what are the most effective marketing methods you can use? And…
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Economic Update – Labor Market is Bouncing Back from Hurricanes

Currently there are many positive indicators regarding economic activity that should bode well for the home improvement industry heading into 2018. Let’s take a look… Consumer Confidence Survey at 17-year High The Conference Board’s Consumer Confidence Index for November was at 129.5 which is the fifth consecutive monthly increase and is at a 17-year high. A…
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