Blog

Why Video Marketing Should Be Important to Your Business

Marketing today is all about educating your audience and providing valuable content to help steer customers to your business. A never-ending challenge for companies in all industries is how to get the most out of your investment in marketing. Both in time and dollars, what are the most effective marketing methods you can use? And…
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Economic Update – Labor Market is Bouncing Back from Hurricanes

Currently there are many positive indicators regarding economic activity that should bode well for the home improvement industry heading into 2018. Let’s take a look… Consumer Confidence Survey at 17-year High The Conference Board’s Consumer Confidence Index for November was at 129.5 which is the fifth consecutive monthly increase and is at a 17-year high. A…
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Keep Closing Sales Through the Holidays! 90 Days No Payments Special Pricing!

It's that time of year again as the holidays are quickly approaching.  Many of your potential customers may be concerned about over-extending themselves financially around the holidays. The use of 90 Days No Payment promotions can be extremely useful in overcoming those objections. Using this promotion, the customer’s first payment will not be due until…
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Consistent Marketing Will Payoff Over the Long Run

Referrals, consistent marketing efforts or both? It seems like a simple question, but it is not. Are you relying solely on referrals to build your business? What other activities are you doing in the charge forward to acquire more business? Do you feel comfortable enough that you do not need to put forth any other…
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